If you haven't mastered these simple sales skills, you won't be able to sell at the highest level. Make sure you've checked them all off.Over the past 10 years, I've had in-depth conversations with more than 75 sales gurus, as well as hundreds of sales professionals and managers. Based on that experience, I have concluded that there are eight–and only eight–truly essential sales skills.If you have these skills already, fantastic. If you don't, it's time to start filling in the gaps.Read more: How to Master Any Skill1.
When nearly 450 people applied to be my writing assistant, the hiring process could have swamped my business. Here’s how I narrowed the field.A few months ago, I ran an ad seeking a writing assistant to help me with my book projects and my ghostwriting business. I was overwhelmed by the response. Nearly 450 people applied, many of them very well-qualified.Maybe I shouldn’t have been so surprised. The news often highlights examples of companies advertising a handful of jobs, only to be crushed with hundreds of applications.