Asset Management Marketing – Asia Pacific Digital Channel Manager – Associate / Vice President – Hong Kong | J.P.Morgan

J.P. Morgan Asset Managementis among the world’s largest and most respected investment managers. Ourexperienced professionals operate across the U.S., Europe, Asia, Latin Americaand other key financial centers worldwide. Together, they deliver a diverserange of investments spanning all major asset classes, market sectors andgeographic regions – from mutual funds to separate accounts, traditionalstrategies to alternatives, single-asset portfolios to packaged solutions.

With a legacy dating back to1865 to manage assets in today’s complex, ever-changing markets, the hallmarksof our business include a focus on exceptional risk-adjusted performance, aninnovative product lineup designed for global diversification and a commitmentto the highest quality service. We continue to build strong, growing partnershipswith institutions, financial advisors and other intermediaries, providing themwith insights and investments to meet their investment objectives.

The Role

J.P. Morgan Asset Management isseeking a talented candidate to drive and implement the digital channel strategyand experience for our Investment Management business. A key focus for the successful candidate willbe to deliver the digital channel strategy for the region, with a focus toestablish performance metrics to drive ROI and facilitate decision making.

In addition, this role willcollaborate closely with technology and business partners and overallMarketing/Digital team within the region to enable a robust digital platformthat leverages our content and delivers compelling and personalized digitalexperiences, which highlight our intellectual capital and introduce the benefitsof our investment solutions to drive business growth.

Major Responsibilities

  • Lead the development and implementation of the digitalplatform transformation strategy for the region.
  • Be responsible for JPM AM digital experiencesuch as website management, digital tools and capabilities, etc.
  • Help build digital expertise and lead thedigital channel transformation of the organization through the delivery digitalinitiatives on our platforms.
  • Identify areas of improvement through automationand implement new process to drive efficiencies and allow the team to add morevalue & digital expertise across the business.
  • Coordinate all forms of digital marketing and contentdelivery; determine the most effective ways to leverage and amplify content inorder to drive deep engagement and broad sharing of our intellectual capital.
  • Initiate and implement digital marketingstrategies and creative marketing program to drive sales and brandeffectiveness.
  • Measure…

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