Digital Marketing Manager job at Althea Beauty Sdn Bhd Malaysia

"Althea is the largest Korean beauty digital destination in Southeast Asia."

In June 2015, Althea was born with a passion to bridge authentic K-beauty trends to the world. It is Althea’s humble wish to open a one stop gateway to the world of Korean beauty through the digital revolution. With a comprehensive retail brand and millions of data points, Althea envisions to be the digitally powered fast beauty brand of the world. Althea is growing exponentially everyday, 1,115% growth since launch, with new members from the US, Singapore, Malaysia, Philippines, Indonesia, Thailand, Taiwan, and the global market signing up every day!

1. Manage the strategy and setup of all paid campaigns;
2. Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports;
3. Research and test partnerships with new vendors to expand our reach and/or lower our cost-per-acquisition;
4. Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs;
5. Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates on social media marketing, attribution, and programmatic media buying.

1. BA/BSc or equivalent working experience;
2. In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, social network advertising (Facebook, Twitter, LinkedIn, Pinterest, etc.) and affiliate platforms (iPrice, Shopback, etc.);
3. Experience handling marketing budgets and forecasting/reporting results;
4. Result oriented;
5. Strategic and analytical thinking.