E-Commerce Director – Jaspal Co., Ltd.

E-Commerce Director

Jaspal Co., Ltd.



jobsDB ref: JTH300003001485269

Reporting to Asst. MD, Deputy MD and MD consecutively, the Ecommerce Director is responsible for the Online Ecommerce strategy, Ecommerce platform selection, customer experience design & deployment,project launching and ongoing maintenance, etc. This role requires strong Project Management skills, in-depth knowledge of Global Ecommerce and Digital Marketing, Buying and Merchandise Management and Ecommerce Logistics processes.  The Ecommerce Director will be working with the Digital Marketing team of each brand, IT, Merchandising and Logistics teams to ensure the Ecommerce project can start and operate effectively and successfully as per the Company’s target and timeline set.

The ideal candidate will be a strong leader who has excellent communication skills, a proven track record of executing Digital/Ecommerce programs and strategic and technical leadership skills that will help elevate our brand presence via the online channel.

  • Develop short, medium and long-term Ecommerce strategy & execution plan covering Ecommerce and all Digital Project Management
  • Set up organization and team of Ecommerce Division to fit with the yearly project plan and target
  • Work with the Marketing Communications team, Sales Manager and Brand Director of all assigned brands to formulate online communication and sales strategy, campaign and promotion plan that fits to our business requirements and goals and ensure measurable success
  • Identify, select and manage external technology business partners including Ecommerce platform providers, payment (gateway) providers and fulfillment service providers
  • Ensure the Ecommerce website is functional, easy to use and navigate, secure and provide the best possible customer service and experience, while maintaining and enhancing brand identity
  • Work with payment providers to ensure that payment mechanisms are secured and ensure that any stored customer data is secured
  • Manage all departments concerned to ensure exceptional delivery of goods
  • Manage inventory to ensure optimal stock levels to fulfill Ecommerce demand
  • Define how all online channels and digital platforms (social, search, display, mobile, email, website content and others) will be managed and their impact on the brand
  • Incorporate digital metrics analysis and analytics into strategic frameworks in a way that aligns with business goals and deliver measurable results
  • Analyze acquisition strategies and on-site customer experience through a mix of clickstream and qualitative methodologies to report on KPIs and program results; improve the usability, content and conversion of the company website
  • Deploy and analyze site metrics to develop and implement performance improvements
  • Keep up to date with the latest in Ecommerce/Digital technology and online marketing/sales trends


  • BA. or MA./MBA in Marketing, Digital Marketing, Ecommerce, or related field
  • Minimum of 5 years’ direct managerial experience in Ecommerce, Digital Marketing and Project Management, preferably from fashion goods or retail industry
  • Broad knowledge of the latest internet/digital/online trends, technology, and media innovations
  • Experienced in fashion brand developing campaigns or comparable experience with a leading digital agency or strong brand with proven successful delivery of at least 1 Ecommerce website
  • Strong ability to leverage analytics and quantitative methods to inform and influence decision-making
  • Proven ability to manage multiple projects of varying priority with parallel and converging timelines 
  • Ability to motivate cross functional individuals and teams and skillful in allocation of resources effectively, and removing obstacles
  • Ability to work across diverse organizations and lead complex internal and external project teams
  • Proven ability to leverage analytics and quantitative methods to inform and influence decision-making
  • Strong business savvy, communication and presentation skills; comfortable leading cross-divisional team meetings to achieve business objectives
  • High mature with people management and people development skills and “can do” attitude
  • Excellent English oral and written communication skills


Location: Head Office: 1054 Soi Sukumvit 66/1, Bangjak, Prakanong, BKK 10260

If this sounds like you and you wish to build a successful career in fashion business then apply today by sending your application letter with complete resume detailing experience, qualifications, present and expected salary, contact phone number and E-mail address attached with relevant documents and two recent natural photos (a full body and a half body photo) to : 

Group Human Resource Director

1054 Sukhumvit 66/1, Bangjak, Prakanong, Bangkok 10260 
Tel. 02-367-2000 Ext. 2116

www.jaspalgroup.com , www.jaspal.comwww.ccdoubleo.comwww.cpsclothing.com,

Only short listed candidates will be notified.


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    Jaspal Co., Ltd.

    Company Industry

    Salary negotiable

    Salary provided

    Employment Type

    Full Time

    About Jaspal Co., Ltd.

    Jaspal Company Limited is a leading fashion retail company engaging in designing, manufacturing and marketing of several leading clothing and accessories brands. Our success and growth comes both from our own brands including JASPAL, CPS:CHAPS, CC-OO, LYN, LYN AROUND, Royal Ivy Regatta (RIR), Jelly Bunny, QUINN, Quince, V Eyewear and Misty Mynx as well as imported brands which include FOOTWORK, Footwork Noir, FRED PERRY, Jelly Dreams, Rider, Melissa, Bensherman, Love Moschino, Cheap Monday etc. While keeping up a strong brand image, the company has entered the regional market by franchising the brands outlets throughout the Asia market, as well as other major cities in the world. With around 2,350 professional employees working in teams dedicated to each product line and a network of more than 350 retail shops/corners in major department stores, the Company invites highly motivated, energetic and dedicated persons to join our team.

    บริษัทยัสปาล จำกัด เป็นผู้ผลิต-นำเข้า-จำหน่าย เครื่องแต่งกายชั้นนำ ภายใต้ตราผลิตภัณฑ์ JASPAL, CPS:CHAPS, CPS 4/12, LYN, LYN AROUND, CC-OO, ROYAL IVY REGATTA (RIR), MISTY MYNX, Jelly Bunny, QUINN, Quince, V Eyewear และเป็นผู้นำเข้าเครื่องแต่งกาย-รองเท้า-เครื่องหนังแฟชั่นคุณภาพเยี่ยมจากต่างประเทศ ซึ่งจำหน่ายในร้าน FOOTWORK, FOOTWORK NOIR, FRED PERRY, JELLY DREAMS, CHEAP MONDAY, LOVE MOSCHINO  รวม ทั้งนำเข้าเครื่องแต่งกาย-รองเท้า-เครื่องหนัง อีกหลากหลายแบรนด์ดัง  เช่น Rider, Gola , United Nude, Bikkembergs, 7 for ALL MANKIND , Melissa, Bensherman  ซึ่งจำหน่ายอยู่ในคอร์เนอร์ของห้างสรรพสินค้าชั้นนำ ปัจจุบันมีพนักงานเกือบ 2,350 คน มีร้านสาขาและคอร์เนอร์มากกว่า 350 แห่ง ทั้งในประเทศและต่างประเทศ บริษัทมีการพัฒนาธุรกิจอย่างต่อเนื่อง และมีอัตราการเจริญเติบโตที่ดี กำลังต้องการรับสมัครพนักงานจำนวนหลายอัตรา

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