Your company's Facebook pages are about to get a big makeover. Here's how to make sure you're ready for it.Spent a lot of time learning about and building out your company's existing Facebook page? Oh well: It's pretty much being upended by March 30, whether you like it or not.Facebook's latest announced round of changes to Pages, the business equivalent of your personal profile page, go live at the end of the month.
Founders tend to go through three stages as their companies grow. To get through the second, you'll need a founder whisperer.My marketing associate’s mouth hung agape as her eyes darted from side to side, desperately seeking an escape route. She had asked the founder and CEO--me--what she thought was a simple question about a draft of a marketing document. Unfortunately for her, I found a way to wax on about everything from code base branches to revenue recognition. This cringe-worthy moment was when I realized I was not a good manager.