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Marketing & Communications Specialist | INTO Washington State University

Marketing & Communications Specialist | INTO Washington State University

Company background

INTO University Partnerships collaborates with leading universities to provide international students with a personalized and highly supportive learning environment allowing them to acclimate to life on a US university campus and prepare for long-term academic success. Since 2006, INTO has launched partnerships to internationalize universities in the US, United Kingdom and Asia, including our US partners Oregon State University, University of South Florida, Colorado State University, Marshall University, George Mason University, Drew University, Saint Louis University, University of Alabama at Birmingham, Washington State University, Suffolk University, Illinois State University and Hofstra University.

INTO Washington State University (INTO WSU) is a partnership between INTO University Partnerships and Washington State University (WSU).

 

Founded in 2017, INTO WSU is an initiative to increase the global diversity of the WSU student body, increase globalization opportunities for domestic students and provide opportunities for faculty to expand international teaching, research and service activities. The partnership established and operates a campus-based international student center that provides services to all international students at WSU including academic tutoring, English language training, pathway programs, admissions processing, student services and immigration support.

 

Reporting line

This position reports directly to the Assistant Director of Marketing and Recruitment (ADMR) at INTO WSU, with a dotted line to the Vice President, Marketing for INTO North America. The incumbent will work closely with the Executive Director at INTO WSU to identify and prioritize the marketing needs of the center.

 

Job overview

The Marketing and Communications Specialist (MCS) develops print and electronic materials to promote the university and drive student recruitment from global markets to the university. This position will manage, organize and implement a wide range of projects and activities primarily focused on those defined in the recruitment and marketing plan that support student recruitment, education counselor training and enrollment goals. The successful candidate also will be responsible for general center marketing and communications activities, as well as event planning and coordinating/hosting campus visits for agents and prospective students.  The candidate is expected to work independently and creatively to achieve goals.

 

The MCS will be responsible for generating content for the following audiences:

  • Current and prospective international students
  • INTO WSU…

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