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Product Marketing, CIB – FM & CF | Standard Chartered Bank

About Standard Chartered
We are a leading international bank focused on helping people and companies prosper across Asia, Africa and the Middle East.

To us, good performance is about much more than turning a profit. It’s about showing how you embody our valued behaviours – do the right thing, better together and never settle – as well as our brand promise, Here for good.

We’re committed to promoting equality in the workplace and creating an inclusive and flexible culture – one where everyone can realise their full potential and make a positive contribution to our organisation. This in turn helps us to provide better support to our broad client base.


The Role Responsibilities

This role is responsible for leading the development and delivery of client facing marketing plans for Corporate & Institutional Banking at Standard Chartered, with an emphasis on Financial Markets and Corporate Finance, ensuring a balance between global direction and regional relevance.

The role will involve deploying your skills across the marketing disciplines, including events, marketing campaigns, product content and thought leadership delivered across multiple platforms and formats in order to drive client engagement, experience, retention, leads, and business growth.

We are seeking an individual who is outcomes driven and a strong communicator, ideally with a product marketing background. You will need to demonstrate the ability to create, package, disseminate and amplify product content and messaging across multiple platforms and effectively target specific client segments and industry sectors differentiating Standard Chartered in a highly competitive market – all with demonstrable data & analytics and meaningful business outcomes.

In addition to possessing strong, innovative and creative writing and communications skills, we are also seeking someone who has demonstrated the ability to build strong relationships with senior stakeholders, and peers, often across borders. Excellent project management, and time management skills will be required to ensure successful end-to-end workflow and management of complex marketing campaigns.

You will need to demonstrate strong capabilities in building solid relationships with agencies, third party vendors, industry publications and external conference organisers – a key contributing factor in the successful development of marketing plans and execution of marketing campaigns.

As a proactive team player who is ideas driven, you will not be afraid to challenge the status quo.
Drive and manage the strategy, planning, and execution of marketing programs,…


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