Your company's Facebook pages are about to get a big makeover. Here's how to make sure you're ready for it.Spent a lot of time learning about and building out your company's existing Facebook page? Oh well: It's pretty much being upended by March 30, whether you like it or not.Facebook's latest announced round of changes to Pages, the business equivalent of your personal profile page, go live at the end of the month.
Every firm wants to attract great talent. But not all companies are as successful at winning the attention of job seekers.
Here, many factors are in play: from company reputation, to wages, to perceptions of a firm’s future. For some job seekers, gaining new skills is key; for others, it’s culture. For some, length of commute may be a deal breaker. Meanwhile, the fact that 2017 saw the lowest unemployment numbers in over a decade has made an already competitive talent landscape only more competitive. And of course, technology continues to disrupt multiple industries, leading to demand for new skills which are still in short supply.
Bearing this in mind, we at Indeed wanted to identify which companies have done the best job of attracting job seeker interest in 2017. But rather than just produce an arbitrary list, we decided to do a little data crunching to really answer the question.
So first, we looked at every job for every company on Indeed and calculated the average number of clicks they receive. Then we identified the employers who are scoring highest above that average for their jobs across five different sectors: tech, media/entertainment, retailers, consumer brands and finance. The result? A ranking of the hottest companies for job seekers in 2017.
Here’s what we found.
Got VR headsets? Tech workers are interested in your jobs
The tech industry is projected to create over half a million new jobs by 2026, according to the BLS. However, “tech” itself is extremely diverse and when we look at which firms are winning the most interest from job seekers we see this reflected in the results. Global video game giant Sony Interactive Entertainment places first; the company is known for its Playstation video game systems, including the well-received Playstation VR, a virtual reality headset that provides an immersive gaming experience. In second place, however, we see a very different kind of tech company. Enterprise software firm Red Hat was the first open source company to reach $1 billion in revenue, and recently announced a partnership with Alibaba Cloud, the largest public cloud provider in China.
On-demand delivery service Postmates places third. Now operating in 250 cities nationwide, this up and coming startup may go public in 2018. Next on the list is business collaboration platform Slack, which — according to recent valuations — is worth $5.1 billion, earning it a spot in the elite “unicorn” club alongside Uber, Spotify, and Airbnb. And speaking of Airbnb, the short-term lodging leader rounds out the list. This unicorn’s CEO, Brian Chesky says the company is in the midst of planning for its IPO, which is surely one of the most anticipated in tech; and job seekers are pretty excited about working there, too.
The silver screen retains its appeal
Entertainment is big business, of course—in fact, according to the most recent Global Entertainment and Media Outlook from PwC, spending in this market will reach $759 billion by 2021. It’s also an area that attracts a lot of interest from job seekers, with well-established players…